Brokers’ Confidence in Market Increases

WEDNESDAY, SEPTEMBER 26, 2012.
By Inman News.

Real estate brokerage executives are increasingly confident about housing markets and the economy. That’s according to a “Thought Leader” survey of more than 850 brokerage executives at leading franchises and independent brokerage firms that handled more than one-third of U.S. residential real estate transactions last year.

The survey, conducted in September by real estate marketing technology firm Imprev Inc., found 81.5 percent of brokerage executives were more confident about the housing market than they were in January.

Most (70.8 percent) said they were “highly confident” (6.2 percent) or “confident” (64.6 percent) that the housing market would continue to improve in the next 12 months, compared to 30.8 percent who said they were “less than confident.”


Survey question: How confident are you that the housing market will continue to improve in the next 12 months?
SELECTIONS
PERCENTAGE OF RESPONDERS
Confident
64.6%
Less than confident
30.8%
Highly confident
6.2%
Not confident at all
1.5%


Source: Imprev Inc.
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